Apple's new product, the iPhone 4S, went on sale in Korea on Friday last week. As reported by the newspaper The Chosun Ilbo, Tuesday (15/11/2011), the internal Samsung could argue until the day of the launch of the iPhone 4S, whether to sue Apple or not.
A similar step has been carried out Samsung in France, Italy, Australia and Japan. In Italy, Samsung wants to block plans to launch Apple iPhone 4S on November 4, 2011. Blocking is because Apple violates two patents of Korean companies. However, Samsung's finally defeated in court in Italy.
"We decided to fight (in court) against Apple in the global marketplace, but not if only in order to increase market share in Korea," said a Samsung executive who is not named.
Samsung in South Korea's market was very dominant, ranging from mobile phones to consumer electronic products. It could be that Samsung feels its dominance is sufficient so that no longer need to fight against Apple. Not to mention, of course, the problem of imaging.